Let me suggest you tweet this:
Pantone unveils color of the year for 2010: PANTONE 15-5519 Turquoise --
Turquoise transports us to an exciting, tropical paradise while offering a sense of protection and healing in stressful times.
Enter LYROIS PURPLE --
The Lyrois color of the year stays Purple -- I just can't see it pairing nicely with any other color in the spectrum,
particularly not with Turquoise...
Here is why --
It looks like ice-cream.
And while I love ice-cream, it kinda takes the royalty from Purple.
Also, it hurts in the eye.
Don't you think?
Besides, explaining over and over that it's neither green, nor blue would be quite a waste of time, and guess what: Lyrois Purple is neither green, nor blue, without explaining.
In my eyes, it is Purple, which transports us to an exciting, tropical paradise while offering a sense of protection and healing in stressful times.
See?
The task will be to avoid Purple overload, in writing and in design.
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